For years the key word you would always hear from real
estate brokers would be, Location!, Location, Location! However, these days and in this market another very important word to use is, Presentation!, Presentation!, Presentation!
"Staging" a house is presenting the house at its best ... there's only 7 seconds to make that first impression.
When Sellers / or realtors follow at least 80 to 100% of Marjorie's suggestions during the consultation - houses usually are under contract within 2 to 30 days. One house had been on the market for 2 1/2 years, sold in 3 1/2 weeks.
Guess what? Proper presentation works - and it can work for you!
First Impressions are Crucial -
"I had the property listed for sale for 4 months with no offers. Marjorie enhanced (staged) the house specifically for sale and it was displayed at a Realty Open House. The house sold in 4 days."
By using the home "Staging" process and the "KEYHOLE" Technique, the house is visually readied for the real estate market. When the contents are arranged to "highlight" the best features of the house, buyers can "picture" themselves living there.
Enhancement / Staging - The Bottom Line:
Broadens house appeal
Proper presentation of the house
Highlights best features
De-clutter / clean, clean, clean
Is arranged to improve traffic flow
Remove sensitive objects and features that are too
Appeal to the 5 senses
When to Stage a House to Sell:
Before the listing is activated
After an unsuccessful period of time on the market - a better option than lowering the price
Stager and Real Estate Broker complement one another
Prepares listings that show well
Minimizes anxiety with the homeowner
Process is Flexible for House Staging - Options include:
Suggestions on how to prepare home to sell
Recommendations for repairs and changes
Rearranging / Detailing
You would detail your car to sell.
You achieve success if you detail your most
valuable property - your house.
Committed to offering distinctive, inspired interior redesign, decorating,
room makeovers & home staging service - "Marjorie Scooler, owner
of Familiar Elegance of Charleston, SC will save you money and help
eliminate your stress."
Terri Goodwin / Realtor --Charleston, SC
"For the first time ever my main living room is comfortable, livable, and functional with fun design details ... After working with Familiar Elegance which took about 8 hours, I am now able to use the space for our family's needs and not continue to stress out about misplaced items - it feels so "Feng Shui". I was so impressed that I hired Marjorie again to help with my office and have recommended Familiar Elegance to 3 other people."
M. Bundschuh / Mt. Pleasant, SC
"Since my husband and I "downsized", arranging our furniture and accessories to fit in a smaller home was quite a challenge! Marjorie knew how to make everything both beautiful and functional. She has a great flair for style!"
The Roses / Mt. Pleasant, SC
Click on these photos to review fabulous room transformations
"Wow! What a difference! I wish I had asked for your help
three years ago. Who would have thought what a dramatic
improvement by painting and moving furniture and accessories. We sold our house in just 2 weeks."
Ann W. / North Charleston, SC
P.O. Box 1679 Charleston, SC 29402 843-958-0808
© 2011 - 2017 Familiar Elegance / All rights reserved
Our Daughter absolutely adores her new room!! She was over - the -moon when she saw it. I absolutely love your style.
Thank you for sharing your talent with us so that we can have a
more beautiful home. Thank you for your patience and for listening to our ideas, and then making them better than our dreams. You are the best luxury in my life! We're not normally the type of people others would consider having a "decorator" but you give us confidence to open our home to anyone knowing you've done such a lovely job of making it beautiful.
Mandy B. / North Charleston, SC